What are luxury watches? What makes them special?
A luxury watch can be defined in many different ways and differs from person to person. Some say that to be considered a luxury watch the timepiece must be built by skilled watchmakers and certified as a chronometer, meaning that it has been tested and approved by Contrôle Officiel Suisse des Chronomètres (COSC), the Official Swiss Chronometer Testing Institute- This generally applies to watches made in Switzerland. To some, a luxury watch must include precious metals in the production of the watch, for example, gold or platinum. Some would define a luxury watch by its mechanism and others by its price point. With so many factors to consider, what does it all mean?
Buying a luxury watch is a significant event for most people. It could be a personal life goal, rewarding oneself or simply an appreciation for the finer things. Regardless of why, let's have a look at the world of fine timepieces, break down some of the complicated jargon and see how we can help you find your ideal luxury timepiece.
Watches mean different things to different people, some people admire the intricate craftsmanship involved, some appreciate the design and looks of a luxury watch, some appreciate both. Buying a luxury watch is a very personal decision. When it comes to choosing the perfect watch, you have many options available, let’s have a look at some of these and see which suits you best.